Contingencies of Reinforcement. Chapter 7: The Phylogeny and Ontogeny of Behavior. Quote 2

“[Watson] was actually, as Gray (1963) has pointed out, “one of the earliest and one of the most careful workers in the area of animal ethology.” Yet, he is probably responsible for the persistent myth of what has been called “behaviorism’s counterfactual dogma” (Hirsch, 1963). And it is a myth.” (pp. 172-173)

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