Contingencies of Reinforcement. Chapter 2: Utopia as an Experimental Culture. Quote 4 Post author:B. F. Skinner Foundation Post published: March 5, 2018 Post category:Skinner's Quote of the Day “We “like” a way of life to the extent that we are reinforced by it.” (p. 39) Subscribe to RSS feed here You Might Also Like Science and Human Behavior, Chapter 20: Personal Control, Quote 1 December 7, 2016 Upon Further Reflection. Chapter 7: Cognitive Science and Behaviorism. Quote 14 July 22, 2020 Science and Human Behavior, Chapter 20: Personal Control, Quote 10 December 20, 2016